Stonegate unveils Social Pub & Kitchen brand
Stonegate has overtly unveiled its Social Pub & Kitchen brand to guests.
The UK's largest pub company has introduced an updated brand to the UK's consumers.
A new Social Pub & Kitchen is the result of refurbishments and rebrands of Stonegate Group pubs across England and Scotland.
So far, more than £5m has been invested into refurbishing its pubs in FY24, with more to come in FY25.
Although Social Pub & Kitchen has been a part of the Managed Stonegate portfolio since 2022, the brand is now being overtly introduced to consumers for the first time, with newly transformed pubs and refreshed branding.
"It’s exciting to introduce Social Pub & Kitchen to the public as a brand that offers an inclusive, fun and individually crafted pub experience," says James Metcalfe, marketing director at Stonegate Group. "We’ve thoughtfully invested in each site to ensure they are well-positioned for success, providing every pub with its own unique character while maintaining a strong, cohesive identity that celebrates exciting new food innovation, awesome draught beer and best in class sports experience.
"We want consumers to easily recognise and seek out Social Pub & Kitchen for its distinctive look and feel, as well as the memorable experiences on offer."
What makes up the brand?
Social Pub & Kitchen provides a modern twist on a traditional pub. With a focus on delivering premium entertainment, each site now boasts revamped spaces for watching live sports, enjoying craft beer and socialising with friends.
One of the core pillars of the Social Pub & Kitchen brand is individuality, as no two venues are exactly the same. Each refurbishment includes elements tailored to the local area and preferences, such as partnerships with local artists to create bespoke signage and artwork. There are homages to local football teams in some pubs, such as Oxford United at City Arms and Bristol Rovers at The Anchor.
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