Trade bodies launch #PubsMatter campaign

The BII has joined forces with the Campaign for Real Ale and a coalition of industry partners to launch the #PubsMatter campaign, reminding politicians and the media just how important pubs are to local communities across the UK.

Together with the British Beer & Pub Association, the Society of Independent Brewers, the Independent Family Brewers of Britain and UKHospitality, the campaign puts a spotlight on pubs, tap rooms, social clubs and hospitality venues that are at the centre of their communities.

As part of the initiative, the trade bodies are asking ‘anyone who loves their local’ to share why #PubsMatter to them on social media and contact their MP using resources available at whypubsmatter.org.uk.

“There has never been a more important time to send a clear message to politicians and the media that pubs matter,” says a spokesperson for the campaign. “Despite the fact that many publicans have spent thousands ensuring their pubs are Covid-secure, hundreds are still unable to reopen under the current guidelines. This is not only hurting local businesses, but also the wellbeing of the people using them. Pubs need fair treatment and better financial support to get through the festive period.”